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Email Marketing

Send personalized onboarding email to new WordPress user if user role is ‘Customer’ else send admin resources if role is ‘Manager’

Greet every new WordPress user with the right welcome: Customers get a personalized onboarding email while Managers receive admin resources, all tailored automatically by role.

WordPressWordPress BranchBranch EmailEmail
~5 min setup used by 2.6k sites

Free · import into FlowMattic in one click

How it works

Every step, explained

Import the template and this whole chain runs on autopilot — here's exactly what happens on each run.

WordPress → Branch → Email
3 steps
WordPress
TRIGGER
WordPress · New Post
The workflow starts automatically when a new post is published in WordPress. FlowMattic captures that data for the steps below.
Branch
LOGIC
Branch · Evaluate Condition
The Branch runs different actions for a Yes/No condition.
Email
ACTION
Email · Send Email
Email — send an email using built-in WP mail function or custom SMTP. Data is mapped from earlier steps; connect your Email account on import.
Why this workflow

Built to own, not to rent

No-code setup

Import the JSON, connect your accounts, and go live in minutes. Every step is pre-mapped — you only add your own credentials.

Runs on your server

Self-hosted on your WordPress install. No per-task fees, no data leaving your infrastructure, no monthly SaaS bill.

Fully customizable

Open it in the visual builder and reshape it — add branches, swap apps, insert filters. A starting point, not a cage.

Ready to automate your WordPress site?

Download this workflow free, or grab FlowMattic and own every automation on your site — no per-task fees, ever.