Subscribe people who email your Email Parser inbox to Mailchimp
Let people join your list by email: when a message with “subscribe” in the subject reaches your Email Parser address, the sender is added to your Mailchimp audience and tagged as an email sign-up. Useful for events, podcasts and print campaigns where a form link is awkward. After import, pick your Mailchimp audience and change the subject keyword or tag if you use different wording.
Mailchimp4 steps Setup ~8 min Used on 2.3k sites Marketing Free to import

How this workflow runs
What happens at each step once the workflow is on, and what you need before you import it.
Email Parser by FlowMattic Email ReceivedThe workflow starts automatically when an email is received on the email parser email in Email Parser by FlowMattic. FlowMattic captures that data for the steps below.
Filter Continue IfThe Filter only lets a run continue when your conditions are met, stopping everything else before it goes any further.
Mailchimp Add New MemberMailchimp — add a new member to the list, or update them if they already exist. Data is mapped from earlier steps; connect your Mailchimp account on import.
Mailchimp Add Member TagMailchimp — add a new tag to the existing member. New tags will be added if they are not exist. Data is mapped from earlier steps; connect your Mailchimp account on import.
What you need
- FlowMatticCore
- Mailchimp AccountAccount
After importing, map your own data. To keep the template universal, not every step is pre-filled. Open each step in the builder and connect your accounts and fields (channels, lists, sheets, recipients) before you switch the workflow on.
More Email Marketing & Onboarding workflows
Other ready-to-import templates from the same category.
Import this workflow into your WordPress site
Download the JSON, import it from the Workflows screen and connect your accounts. Every run stays on your server, with no per-task fees.
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