Add each new Stripe customer to your Mailchimp audience
When a customer is created in Stripe, FlowMattic adds them to your Mailchimp audience with their name and email, ready for an onboarding or welcome series. Shops and SaaS businesses grow a list of real buyers without exporting from Stripe. After import, add the Stripe webhook for customer.created, pick your audience and check that buyers agreed to marketing email at checkout.
Stripe
Mailchimp2 steps Setup ~5 min Used on 1.7k sites Marketing Free to import
How this workflow runs
What happens at each step once the workflow is on, and what you need before you import it.
Stripe New CustomerThe workflow starts automatically when whenever a new customer is created in Stripe. FlowMattic captures that data for the steps below.
- Mailchimp Add New Member
Mailchimp — add a new member to the list, or update them if they already exist. Data is mapped from earlier steps; connect your Mailchimp account on import.
What you need
- FlowMatticCore
- Stripe AccountAccount
- Mailchimp AccountAccount
After importing, map your own data. To keep the template universal, not every step is pre-filled. Open each step in the builder and connect your accounts and fields (channels, lists, sheets, recipients) before you switch the workflow on.
More Email Marketing & Onboarding workflows
Other ready-to-import templates from the same category.
Import this workflow into your WordPress site
Download the JSON, import it from the Workflows screen and connect your accounts. Every run stays on your server, with no per-task fees.
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