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Connect Braze with another app

Braze integration

Connect Braze with 918+ other apps in FlowMattic. Pick a trigger, add Braze steps, map the fields from earlier steps and run the workflow on your own server with no per-task fees.

1 trigger Integration version 1.0.0 Category: Marketing Automation Unlimited workflows and runs

See what the two do together: triggers, actions and example workflows.

Popular with Braze

Triggers and actions for Braze

A trigger is the Braze event that starts a workflow. An action is what FlowMattic does in Braze from a step.

EventWhat it doesType
Setup WebhookTriggers according to the webhook campaign in braze.Trigger

Three steps to a running Braze workflow

The builder keeps the order you think in: connect the app, choose what starts the workflow, add what should happen.

  1. Connect

    Authorise Braze once

    Add a Braze connection under Connects and reuse it in every workflow. Credentials stay in your WordPress database.

  2. Trigger

    Pick what starts it

    Start from a Braze event, or from a WordPress event, a form, a webhook, a schedule or any of the 918+ integrations, then capture a sample so later steps can map real fields.

  3. Act

    Add Braze steps and logic

    Chain Braze actions with Router, Filter, Iterator and Delay, test each step against captured data, then switch the workflow on.

Braze workflows people build

Each example pairs Braze with an app it is often used with. Build any of them on the canvas, or start from the workflow library.

Create or update a HubSpot CRM contact from a Braze webhook payload

Braze to HubSpot CRM

Add a Braze-engaged user to a Mailchimp audience for follow-up

Braze to Mailchimp

Subscribe a Braze user to an ActiveCampaign automation when an event arrives

Braze to ActiveCampaign

About Braze

FlowMattic integration version 1.0.0

Braze is a customer engagement platform that lets brands orchestrate personalized messaging across email, push notifications, in-app messages, and SMS based on real-time user behavior. Connect Braze to FlowMattic to automatically push customer events, segment changes, and campaign activity into your CRM, spreadsheets, and team tools.

Braze integration changelog

What changed in each version of the integration.

v1.0 – June 2026
– Initial release

Start automating Braze today

Try the Braze integration on a live demo site, or install FlowMattic on your own and keep every run on your server.

30-day money-back guarantee Unlimited workflows and runs Self-hosted

Customers who run it every day

Rated 4.8 out of 5 by customers
Read more reviews

Crafting bridges between my favorite apps, FlowMattic has truly impressed me with its ability to seamlessly automate workflows. This has noticeably accelerated the efficiency of my business processes, making everything run more smoothly and productively.

Janke

It's very straightforward, has a lot integrations and they work well. It is one thing to 'integrate' new external software, but integrating it well, with lots of options is where FlowMattic shines.