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Connect SendOwl with another app

SendOwl integration

Connect SendOwl with 918+ other apps in FlowMattic. Pick a trigger, add SendOwl steps, map the fields from earlier steps and run the workflow on your own server with no per-task fees.

14 triggers Integration version 1.0.0 Category: E-Commerce Unlimited workflows and runs

See what the two do together: triggers, actions and example workflows.

Popular with SendOwl

Triggers and actions for SendOwl

A trigger is the SendOwl event that starts a workflow. An action is what FlowMattic does in SendOwl from a step.

EventWhat it doesType
New PaymentTriggers when a payment or refund has been made against the order (this covers payments/refunds on any type of order - single payment, subscription payments, etc).Trigger
Order CompletedTriggers, when an order is completed i.e payment has cleared and the products are available for download.Trigger
Free Order IssuedTriggers when a free order issued.Trigger
In DisputeTriggers when a dispute has been raised against the order (PayPal only). This will eventually settle to complete or refunded.Trigger
Order Charged BackTriggers when the buyer has charged back their original payment. They have been barred from future downloads of their purchaseTrigger
Order FailedTriggers when the buyer payment was not successful. No access to files has been provided.Trigger
Order ImportedTriggers when the order was imported from another system. As many details of the original transaction have been retained as possible.Trigger
Refund IssuedTriggers when a refund has been issued to the buyer. They no longer have access to download their purchase.Trigger
Fraud ReviewTriggers when the order has been marked as to review by the seller's fraud settings, the order will progress to failed or complete state once this has happened.Trigger
Subscription ActiveTriggers when the subscription is active and the buyer has access to the subscription files.Trigger
Subscription CancelledTriggers, when the buyer has cancelled the subscription and access to files, has been revoked.Trigger
Subscription CancellingTriggers when the buyer has cancelled the subscription but the seller is allowing access until the payment period reaches it end.Trigger
Subscription CompleteTriggers the buyer has completed all subscription payments and there are no more to charge. Access to files has not been revoked.Trigger
Subscription SetupTriggers when a subscription has been set up by the buyer at the payment gateway and we are waiting for it to activate.Trigger

Three steps to a running SendOwl workflow

The builder keeps the order you think in: connect the app, choose what starts the workflow, add what should happen.

  1. Connect

    Authorise SendOwl once

    Add a SendOwl connection under Connects and reuse it in every workflow. Credentials stay in your WordPress database.

  2. Trigger

    Pick what starts it

    Start from a SendOwl event, or from a WordPress event, a form, a webhook, a schedule or any of the 918+ integrations, then capture a sample so later steps can map real fields.

  3. Act

    Add SendOwl steps and logic

    Chain SendOwl actions with Router, Filter, Iterator and Delay, test each step against captured data, then switch the workflow on.

SendOwl workflows people build

Each example pairs SendOwl with an app it is often used with. Build any of them on the canvas, or start from the workflow library.

Log every completed SendOwl order in a Google Sheets spreadsheet

SendOwl to Google Sheets

Add new SendOwl buyers to a Mailchimp audience after a payment

SendOwl to Mailchimp

Create a HubSpot CRM contact from each new SendOwl payment

SendOwl to HubSpot CRM

Email a customer via Gmail when their SendOwl subscription is cancelled

SendOwl to Gmail

When a SendOwl refund is issued, record it in Airtable and notify finance in Slack

SendOwl to Airtable, then Slack

Connect SendOwl with other apps

278 apps have triggers or actions that work with SendOwl. The ones used together most often come first.

About SendOwl

FlowMattic integration version 1.0.0

SendOwl is a digital commerce platform that lets creators and businesses sell digital products, downloads, and subscriptions while handling payments, refunds, and order delivery. Connect SendOwl to FlowMattic to automatically sync new payments, completed orders, and subscription changes with your CRM, email lists, and spreadsheets.

SendOwl integration changelog

What changed in each version of the integration.

v1.0 – June 2026
– Initial release

Start automating SendOwl today

Try the SendOwl integration on a live demo site, or install FlowMattic on your own and keep every run on your server.

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Customers who run it every day

Rated 4.8 out of 5 by customers
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Ease of use and terrific support from the founder. Tons of integrations and regular updates. The Flowmattic custom app is great especially if you want to integrate apps that aren't available yet inside Flowmattic.

Cliede C.

Flowmattic is a noteworthy option for businesses looking for a self-hosted alternative to Zapier. With its user-friendly interface and a strong set of features, it is a top pick for those in need of a reliable WordPress automation solution.