Add new Aircall contacts to a Mailchimp audience for follow-up

Each time a contact is created in Aircall, this workflow adds that person to a Mailchimp audience, or updates them if they are already there, so callers are ready for your email follow-up.

Aircall

Mailchimp

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2 steps Setup ~5 min Used on 1.8k sites Free to import

What this workflow does

Your phone team saves callers in Aircall, while follow-up emails go out from Mailchimp. Without a link between the two, someone has to export contacts and import them into your audience, and new callers wait days for that. This workflow adds each new Aircall contact to Mailchimp as it is created.

A run begins whenever someone on your team saves a new contact in Aircall. FlowMattic passes the contact's details to Mailchimp, where the Add New Member action adds them to the audience you choose. If the address is already a member, Mailchimp updates that member instead of adding a second one.

Mailchimp lists people by email address, so the contact needs one in Aircall. A contact saved with only a phone number gives Mailchimp nothing to add, and Task History shows the response on that step. Make sure the people you add have agreed to hear from you by email.

Sales calls that end with a promise to send details

A rep saves a prospect in Aircall during a call, with their email. The contact joins your Mailchimp audience, ready for the product information email you send to new prospects.

Support callers who asked for updates

Your support line saves callers who want to hear about a fix or a new release. Mailchimp then holds them in the audience you use for those announcements.

Agencies booking discovery calls

New leads saved in Aircall after a first call join a Mailchimp audience, so the case studies you email to new leads reach them.

How this workflow runs

What happens at each step once the workflow is on, and what you need before you import it.

Step 1Trigger
Aircall Contact Created
Fires when a new contact is created on your Aircall account. The contact's details are passed on so you can map them into the Mailchimp step.
Step 2Action
Mailchimp Add New Member
Adds the Aircall contact to the Mailchimp audience you pick, or updates the member if that address is already there. Map the contact's email address and any name fields, and connect your Mailchimp account.

What you need

FlowMatticCore
Aircall AccountAccount
Mailchimp AccountAccount

After importing, map your own data. To keep the template universal, not every step is pre-filled. Open each step in the builder and connect your accounts and fields (channels, lists, sheets, recipients) before you switch the workflow on.

Make it yours

Changes worth making after you import it.

Add a Filter after the trigger that continues only when the Aircall contact has an email address, so contacts saved with just a phone number don't produce errors.
Create a test contact in Aircall with your own email after import, then map the Mailchimp step from the data FlowMattic captures.
To start a welcome series, set up a Mailchimp automation for people who join this audience. The workflow adds the member, and Mailchimp sends the emails.

Questions about this workflow

What happens if the Aircall contact is already in my Mailchimp audience?

The Add New Member action updates the existing member instead of creating a duplicate. Mapped fields that arrive blank from Aircall can overwrite values you already hold, so map only fields Aircall fills in.

Does this workflow send an email to the new Aircall contact?

No. Its one job is putting the caller into your chosen audience. Any follow-up email comes from a campaign or automation you set up in Mailchimp.

Are contacts I already have in Aircall added to Mailchimp?

No. The trigger reacts to contacts created after you turn the workflow on. Move older contacts with an export and a Mailchimp import.

Will changes to an Aircall contact update Mailchimp?

No. Only new Aircall contacts start a run. Editing a contact later doesn't trigger this workflow.