Track refund requests in Hotmart to Airtable
Each time a buyer makes a refund request in Hotmart, FlowMattic creates a record in your Airtable table, giving your team one place to review and follow up on refund requests.
Hotmart
Airtable2 steps Setup ~5 min Used on 3.2k sites Free to import
What this workflow does
Refund requests are worth watching closely: each one is a customer with a problem, and patterns across products tell you what to fix. Hotmart shows them in its dashboard, but a table you can sort, comment on and share is easier for a team. This workflow writes each request into Airtable as it comes in.
The Hotmart trigger fires when a refund request is made and passes on the purchase details that come with it, such as the buyer, the product and the transaction. Run a test to see the exact fields Hotmart sends.
The Airtable Create Record step then adds one record for the request. It ships unmapped: after import you connect Airtable, choose the base and table, and map the Hotmart fields into your columns. Adding your own columns, such as a status or an owner, lets the team track each request through to an answer.
Every refund request creates its own record, and the workflow only logs. It doesn't approve, refuse or process anything in Hotmart. Task History lists each run and what Airtable returned.
Refund review for course creators
A creator selling online courses on Hotmart logs each refund request in Airtable and contacts the student to ask what went wrong before the request is settled.
Spotting problem products
A digital product seller groups the Airtable records by product to see which ebook or course draws the most refund requests.
Support team hand-off during a launch
A launch team assigns each new Airtable refund record to a support person, who notes the outcome in the same row.
How this workflow runs
What happens at each step once the workflow is on, and what you need before you import it.
Hotmart Refund RequestFires when a refund request is made in Hotmart. The request and purchase details become available to map into Airtable; a test request shows which fields Hotmart includes.
- Airtable Create Record
Creates a record in your Airtable table for each refund request. The step ships unmapped: connect Airtable, pick the base and table, and map the buyer, product and transaction details into columns.
What you need
- FlowMatticCore
- Hotmart AccountAccount
- Airtable AccountAccount
After importing, map your own data. To keep the template universal, not every step is pre-filled. Open each step in the builder and connect your accounts and fields (channels, lists, sheets, recipients) before you switch the workflow on.
Make it yours
Changes worth making after you import it.
- Add a single-select status column in Airtable, such as New, Contacted and Closed, and map a fixed "New" into it so every request starts in the same state.
- Map the Hotmart transaction code into its own column, so anyone on the team can find the purchase in Hotmart quickly.
- Use an Airtable view filtered to the New status as the team's daily refund queue.
Questions about this workflow
Does this workflow process or reject Hotmart refunds?
No. It only creates an Airtable record for each refund request. Any decision on the refund is still made in Hotmart.
Which Hotmart details are saved in Airtable?
The ones you map in the Create Record step. Send a test refund request, look at the data in Task History, then match the fields you want to your Airtable columns.
Do I need an Airtable table ready before importing the Hotmart workflow?
It helps. The Create Record step writes into an existing base and table, so set up the columns first and you can map the fields straight away.
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