When an new idea is created in Frill.co, auto-generate related articles in WordPress
Each new idea posted to Frill.co creates a WordPress post built from the idea’s details, giving you a starting point for an article about what your users are asking for.
Frill.co
WordPress2 steps Setup ~5 min Used on 1.8k sites Free to import

What this workflow does
User ideas in Frill.co are a steady source of topics: questions about how things work, requests that hint at a guide you should write, features people want explained. Turning each idea into a WordPress post by hand means copying titles and text between tabs. This workflow creates the post for you when the idea arrives.
The Frill.co trigger fires when a new idea is created on your board. The idea's details become data you can map. The second step uses WordPress to create a new post on the site where FlowMattic is installed, with the title and content built from the values you choose.
No writing happens in between. The post holds whatever you map from the idea plus any text you add in the step, so treat it as a starting point that you edit. Every new idea creates a post, including ones you would not publish, so check with a test run whether posts go live or wait as drafts before you turn the workflow on.
Product blog fed by user requests
Each Frill.co idea becomes a WordPress post that your writer expands into an article explaining the request and your plans for it.
Help center topics from feedback
Ideas that ask how to do something turn into posts your support team rewrites as how-to guides on your WordPress site.
A public archive of ideas
A post for every new idea gives visitors a browsable record on your own site of what users have suggested, which you can link from your roadmap page.
How this workflow runs
What happens at each step once the workflow is on, and what you need before you import it.
Frill.co Idea CreatedRuns each time someone creates a new idea on your Frill.co board. The idea's details are passed on so the WordPress step can use them.
WordPress New PostCreates a new post on your WordPress site from the Frill.co idea. Map the idea's title and description into the post, and run a test to see how the post is saved.
What you need
- FlowMatticCore
- Frill.co AccountAccount
After importing, map your own data. To keep the template universal, not every step is pre-filled. Open each step in the builder and connect your accounts and fields (channels, lists, sheets, recipients) before you switch the workflow on.
Make it yours
Changes worth making after you import it.
- Run a test and open the created post in WordPress. If it goes live at once and you want to review first, add a Human in the Loop step before WordPress so someone approves each post. Choose End Workflow as its timeout action so ignored requests never publish.
- Add a Filter after the trigger so only ideas with a certain topic or keyword in the title become posts, keeping off-topic ideas out of WordPress.
- Want a written draft instead of copied text? Insert an AI step between the trigger and WordPress that expands the idea, then map its output into the post content.
Questions about this workflow
Does this write the whole WordPress article from the Frill.co idea?
No. As imported, the post contains the idea details you map and any text you add yourself. There is no AI or writing step. You can add one between the two steps.
Will every Frill.co idea get a WordPress post?
Yes, as imported. Every new idea runs the workflow once. Add a Filter after the trigger if only some ideas should become posts.
Which WordPress site receives the posts?
The site where FlowMattic is installed. The post is created there directly, without a separate login.
Does deleting an idea in Frill.co remove the WordPress post?
No. The workflow only reacts to new ideas. Posts it created stay in WordPress until you remove them.
More Marketing workflows
Other ready-to-import templates from the same category.
Import this workflow into your WordPress site
Download the JSON, import it from the Workflows screen and connect your accounts. Every run stays on your server, with no per-task fees.
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