Verify each new OpenRead lead's email with Reoon, then add them as a Campaign Monitor subscriber
Each lead your OpenRead.io funnel captures is checked with Reoon Email Verifier and then added to a Campaign Monitor list, with the verification result there to map or filter on.
OpenRead.io
Reoon Email Verifier
Campaign Monitor3 steps Setup ~5 min Used on 3.3k sites Free to import
What this workflow does
Lead magnets attract typos and throwaway addresses. Each one that lands on your list is a send that bounces or goes nowhere. This workflow runs each new OpenRead.io lead through Reoon Email Verifier before it reaches Campaign Monitor, so you have a verification result for every address you add.
The OpenRead.io trigger fires when your funnel captures a new lead and passes on the lead's details. The Reoon Email Verifier step then checks the email. Reoon offers a quick mode that answers in well under a second and a power mode for deeper checks that can take up to two minutes.
The last step adds the lead to a list in Campaign Monitor. As imported, every lead continues to Campaign Monitor whatever Reoon reports: there is no Filter between the two. If you want only deliverable addresses on the list, add one, as the tips below explain.
The trigger, the check and the list step all arrive without mappings. After import, map the lead's email into the Reoon step, then map the email and name into Add Subscriber and pick the list. Capture a test lead and check Task History to see Reoon's result fields before you build a Filter on them.
Cleaner list from an ebook funnel
A marketing consultant gives away an ebook through OpenRead.io and lets only addresses Reoon reports as valid reach the Campaign Monitor list that gets her weekly tips.
Verification status on each subscriber
A course creator maps Reoon's status into a Campaign Monitor custom field, so she can build a segment that leaves risky addresses out of launch emails.
Checking a new funnel's lead quality
An agency launching a client funnel looks at the Reoon results in Task History for the first week of leads to see how many sign-ups use fake or disposable addresses.
How this workflow runs
What happens at each step once the workflow is on, and what you need before you import it.
OpenRead.io Capture New LeadStarts a run when your OpenRead.io funnel captures a new lead. The lead's details, including the email address, are passed to the verification step.
- Reoon Email Verifier Verify Email
Checks the lead's email with Reoon. Map the email from the OpenRead.io trigger after import. Quick mode returns almost at once; power mode verifies more deeply and can take up to two minutes.
- Campaign Monitor Add Subscriber
Adds the lead to a Campaign Monitor list. Ships unmapped: connect your account, choose the list and map the email and name. Every lead arrives here, whatever the Reoon result was.
What you need
- FlowMatticCore
- OpenRead.io AccountAccount
- Reoon Email Verifier AccountAccount
- Campaign Monitor AccountAccount
After importing, map your own data. To keep the template universal, not every step is pre-filled. Open each step in the builder and connect your accounts and fields (channels, lists, sheets, recipients) before you switch the workflow on.
Make it yours
Changes worth making after you import it.
- Add a Filter between the Reoon Email Verifier step and the Campaign Monitor step that continues only when Reoon's status is the value it uses for a good address. Check a test run for the exact field and value.
- Map Reoon's verification status into a Campaign Monitor custom field, so even without a Filter you can segment by it later.
- Use quick mode if you want leads on the list within seconds, and power mode when accuracy matters more than speed.
Questions about this workflow
Does the workflow stop invalid OpenRead.io leads from reaching Campaign Monitor?
Not as imported. Reoon checks every email, but every lead still continues to Add Subscriber. Put a Filter on Reoon's result between the Reoon step and the Campaign Monitor step to keep invalid addresses off the list.
Which accounts does the OpenRead.io and Reoon workflow need?
Three: an OpenRead.io account for the leads, a Reoon Email Verifier account for the checks, and a Campaign Monitor account for the list.
What happens if the lead is already a Campaign Monitor subscriber?
Campaign Monitor decides how to treat an address that is already on the list. Capture a test lead with an existing subscriber's email and check its response in Task History.
Why does the OpenRead.io lead sometimes take longer to arrive in Campaign Monitor?
If the Reoon step uses power mode, a deep check can take up to two minutes before the run moves on to Add Subscriber. Quick mode is much faster.
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