When a new form submission is received in Typeform, create a new user in WordPress and add a new subscriber in Mailbluster
When someone submits your Typeform, this workflow creates a WordPress user account from their answers and then adds them to MailBluster as a lead, so sign-ups get a login and join your email list together.
Typeform
WordPress
Mailbluster3 steps Setup ~5 min Used on 2.0k sites Free to import
What this workflow does
Typeform is a pleasant way to collect sign-ups, but it can't create accounts on your site or add people to your mailing list by itself. Doing both by hand after every response means copying the same name and email twice. This workflow does it from a single submission.
The Typeform trigger fires on a new form submission. FlowMattic passes the answers to the WordPress step, which creates a new user on your site from the details you map. The answers then go to MailBluster, where the Create a New Lead action adds the person to your audience.
If someone submits the form twice with the same email, WordPress doesn't make a second user; the step returns the ID of the account created the first time. A username that another account already uses may be refused, and Task History shows the reply.
Community or forum registration
A Typeform registration form collects a name, email and a few profile questions. Each respondent gets a WordPress account and is added to your MailBluster newsletter.
Client portal onboarding
New clients fill in an intake Typeform. They get a WordPress login for your portal and join the MailBluster list you use for client updates.
Free membership sign-up
A styled Typeform replaces the default WordPress registration page, and every new member is also added to your MailBluster audience.
How this workflow runs
What happens at each step once the workflow is on, and what you need before you import it.
Typeform New Form SubmissionFires when a new response is submitted to your Typeform form. Every answer becomes data you can map into WordPress and MailBluster.
- WordPress New User
Adds a WordPress user account for the respondent. Map the Typeform email answer and the details you want on the account, then check the role and login details with a test submission.
- Mailbluster Create a New Lead
Adds the respondent to MailBluster as a new lead. Map the email address and any name answers from Typeform, and connect your MailBluster account on import.
What you need
- FlowMatticCore
- Typeform AccountAccount
- Mailbluster AccountAccount
After importing, map your own data. To keep the template universal, not every step is pre-filled. Open each step in the builder and connect your accounts and fields (channels, lists, sheets, recipients) before you switch the workflow on.
Make it yours
Changes worth making after you import it.
- Add a Filter between the WordPress step and the MailBluster step that continues only when a consent answer in the Typeform is yes, so only people who agreed are added to MailBluster.
- Submit one test response after import so FlowMattic captures the Typeform answers, then map them in both later steps before you turn on the workflow.
- If some respondents should only join MailBluster, add a Router between the Typeform trigger and the WordPress step, keyed on a form answer. Give one route the WordPress and MailBluster steps and the other its own MailBluster step, with conditions that can't both match.
Questions about this workflow
What happens if the Typeform email already belongs to a WordPress user?
No duplicate account is made. The step returns the existing user's ID instead of creating one, and Task History shows that ID along with MailBluster's result for the run.
Does the new WordPress user get a password from this Typeform flow?
That depends on how you set up the WordPress step after import. Run a test submission and check the new account before you send real sign-ups through it.
What if the person is already a MailBluster lead?
The step creates a new lead, and MailBluster may reject an address it already holds. Task History shows MailBluster's response for that run.
Are past Typeform responses processed?
No. Only responses submitted after you turn the workflow on create users and MailBluster leads.
More Email Marketing workflows
Other ready-to-import templates from the same category.
Import this workflow into your WordPress site
Download the JSON, import it from the Workflows screen and connect your accounts. Every run stays on your server, with no per-task fees.
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