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Lead Intelligence · Growth

Route leads to the right team by company size

Leads split by stated headcount into enterprise, mid-market, and SMB paths, each alerting the correct team and CRM list. Uses a Router.

Fluent FormsFluent Forms RouterRouter SlackSlack HubSpot CRMHubSpot CRM
~12 min setup used by 736 sites

Free · import into FlowMattic in one click

How it works

Every step, explained

Import the template and this whole chain runs on autopilot — here's exactly what happens on each run.

Fluent Forms → Router → Slack
6 steps
Fluent Forms
TRIGGER
Fluent Forms · New Form Submission
The workflow starts automatically when a new form submission is received in Fluent Forms. FlowMattic captures that data for the steps below.
Router
LOGIC
Router · 3 paths
The Router checks your conditions and sends each run down the matching path of 3 — Enterprise, Mid-Market, SMB — so different cases get different actions.
Slack
ACTION
Slack · Send Channel Message
On the “Enterprise” path — Slack — post or Schedule a new message to a specific #channel. Data is mapped from earlier steps; connect your Slack account on import.
HubSpot CRM
ACTION
HubSpot CRM · Create Contact
On the “Enterprise” path — HubSpot CRM — creates a Contact in HubSpot. Data is mapped from earlier steps; connect your HubSpot CRM account on import.
Slack
ACTION
Slack · Send Channel Message
On the “Mid-Market” path — Slack — post or Schedule a new message to a specific #channel. Data is mapped from earlier steps; connect your Slack account on import.
Slack
ACTION
Slack · Send Channel Message
On the “SMB” path — Slack — post or Schedule a new message to a specific #channel. Data is mapped from earlier steps; connect your Slack account on import.
Why this workflow

Built to own, not to rent

No-code setup

Import the JSON, connect your accounts, and go live in minutes. Every step is pre-mapped — you only add your own credentials.

Runs on your server

Self-hosted on your WordPress install. No per-task fees, no data leaving your infrastructure, no monthly SaaS bill.

Fully customizable

Open it in the visual builder and reshape it — add branches, swap apps, insert filters. A starting point, not a cage.

Ready to automate your WordPress site?

Download this workflow free, or grab FlowMattic and own every automation on your site — no per-task fees, ever.