When a user signs up through a GoZen Form, create a lead in LeadConnector V2

When someone submits your GoZen Forms sign-up form, FlowMattic creates a LeadConnector V2 contact for them, or updates the contact LeadConnector already holds for that person.

GoZen Forms

LeadConnector V2

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2 steps Setup ~5 min Used on 2.4k sites Free to import

The When a user signs up through a GoZen Form, create a lead in LeadConnector V2 workflow on the FlowMattic canvas, with 2 steps across GoZen Forms, LeadConnector V2 — The workflow as it appears in the builder after import. Each step opens for editing.

What this workflow does

Sign-up forms built in GoZen Forms collect the people your sales team wants to call, but the follow-up happens in LeadConnector, the CRM behind GoHighLevel. This workflow puts each sign-up into your LeadConnector sub-account as a contact, so your pipelines, workflows and calendars there can pick the lead up.

A run begins the moment a visitor sends a GoZen Forms form. The answers become data you can map in the next step. The LeadConnector V2 step then creates the contact at sub-account level, or updates an existing one, so a person who fills in the form again doesn't end up as a duplicate lead.

The LeadConnector step comes with no fields mapped. After import, connect your LeadConnector account and match the form's answers, such as name, email and phone, to the contact fields.

Every submission starts a run, including test entries you make while designing the form. Submit one yourself and read Task History to see what GoZen sent and how LeadConnector answered.

Webinar sign-ups for an agency

A marketing agency's GoZen registration form puts each attendee into the client's LeadConnector sub-account, where a GoHighLevel workflow sends the joining link.

Free consultation requests

A coach uses a GoZen form to book discovery calls, and each person who signs up appears as a contact the sales team can work in LeadConnector.

Returning visitors stay one contact

Someone who downloads two lead magnets through the same GoZen form updates their existing LeadConnector contact rather than creating a second one.

How this workflow runs

What happens at each step once the workflow is on, and what you need before you import it.

Step 1Trigger
GoZen Forms On Form Submission
Fires each time a visitor submits your GoZen form. The submitted answers are passed on, so you can map them into LeadConnector; a test submission shows the exact field names.
Step 2Action
LeadConnector V2 Create or Update a Contact
Creates a contact in your LeadConnector V2 sub-account, or updates the matching existing contact. The step ships unmapped: after import, map the form's name, email and phone answers into it.

What you need

FlowMatticCore
GoZen Forms AccountAccount
LeadConnector V2 AccountAccount

After importing, map your own data. To keep the template universal, not every step is pre-filled. Open each step in the builder and connect your accounts and fields (channels, lists, sheets, recipients) before you switch the workflow on.

Make it yours

Changes worth making after you import it.

Map a hidden or dropdown answer, such as the offer the person chose, into a LeadConnector custom field so your GoHighLevel workflows can branch on it.
To start a LeadConnector automation for each sign-up, add LeadConnector V2's Add Contact to Workflow action after the contact step and map the contact from it.
Put a Filter between the GoZen trigger and the LeadConnector step that continues only when the email answer is not empty, if your form lets people skip it.

Questions about this workflow

Does a second GoZen Forms submission create a duplicate LeadConnector contact?

The step creates or updates, so LeadConnector updates a contact it can match instead of adding a new one. Test with an email that's already in your sub-account and check Task History to confirm how it matched.

Can I tag GoZen leads in LeadConnector?

Yes. FlowMattic's LeadConnector V2 integration also has an Add Tags to Contact action. Add it after the contact step and map the contact it returned.

Where in LeadConnector do the GoZen sign-ups end up?

The one you connect and choose when you set up the LeadConnector V2 step. The action works at sub-account level, so agencies with several clients pick the right one per workflow.