Connect Typeform and WhatsApp Cloud API

People who fill in a Typeform usually leave a phone number, and many of them read WhatsApp before email. FlowMattic takes each new response and sends the right WhatsApp message from your business number: a confirmation, a code that depends on their answers, or a heads-up to the sales rep. For coaches, clinics, event hosts and lead-gen teams.

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1 trigger 5 actions 6 example workflows 1 ready-made template Unlimited runs

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When this happens in Typeform1 trigger

Do this in WhatsApp Cloud API5 actions

1. TriggerNew Form Submission

2. ActionSend Template Message

When Typeform fires New Form Submission, FlowMattic runs Send Template Message in WhatsApp Cloud API with the data from that event.

You build this in the FlowMattic workflow builder on your own site. See the setup steps

Typeform and WhatsApp Cloud API workflows you can build

Each one uses only triggers and actions the two integrations ship today, plus FlowMattic's own tools. Where the library has a ready-made template, import it instead of building from scratch.

Confirm each Typeform booking request on WhatsApp

The respondent gets a WhatsApp template with their name and the slot they asked for, which reassures them the request arrived and cuts down on no-shows.

New Form SubmissionSend Template Message

Send a discount code chosen by the respondent's answers

A Lookup Table maps the product or plan they picked to its code, and the code goes into the WhatsApp template, so each respondent gets the offer that fits.

New Form SubmissionLookup TableSend Template Message

Tell the sales rep on WhatsApp about high-budget leads

A Filter passes only responses above the budget you set. The rep gets the lead's name, company and answers on their own phone, ready for a quick call.

New Form SubmissionFilterSend Template Message

Send the quote back to customers who came from a chat

When your team shares a Typeform link inside a WhatsApp chat, the session is still open after the form is filled, so the quote PDF can go back with Send Document Message.

New Form SubmissionSend Document Message

Remind webinar registrants the day before

A Delay holds the run until the day before the session, then a WhatsApp template reminds the registrant with the time and the joining link.

New Form SubmissionDelaySend Template Message

Reply in the respondent's language

Ask for a preferred language in the form. A Router picks the template written in that language, so a Spanish speaker does not get the English version.

New Form SubmissionRouterSend Template Message

Set up: booking requests confirmed on WhatsApp

At the end, each new response to your Typeform sends the respondent a WhatsApp template from your business number.

Add a phone question
Use Typeform's phone number question so the number arrives with its country code.
Connect both apps
Under Connects, add Typeform with the account that owns the form and WhatsApp Cloud API with your business number.
Start with New Form Submission
Create a workflow with the Typeform New Form Submission trigger, pick the form and submit a test response so FlowMattic captures the answers.
Send the template
Add Send Template Message, map the phone answer to the recipient, fill the template variables with the name and slot, test it and switch the workflow on.

From Typeform	To WhatsApp Cloud API
Phone number answer	Recipient number
First name answer	Template variable: name
Preferred slot answer	Template variable: slot

Triggers and actions in this pair

A trigger starts a workflow. An action is something FlowMattic does in the app as a step.

Good to know

Someone who has never messaged your business number has no open session, so Send Text, Image, Video and Document Message will not reach them. Start with Send Template Message.
These workflows send messages through WhatsApp Cloud API, so a reply from the respondent does not start a workflow. Your team picks up the conversation in WhatsApp.
The answers available to map depend on your form's questions, so the mapping above is an example.

Typeform

Integration page

Triggers (1)

New Form SubmissionTriggers when new form submission is received

WhatsApp Cloud API

Integration page

Actions (5)

Send Template MessageSend template message to user's WhatsApp
Send Text MessageSend text message to user created or replied session
Send Image MessageSend image message to user created or replied session
Send Video MessageSend video message to user created or replied session
Send Document MessageSend document message to user created or replied session

Why run this pair with FlowMattic

Typeform and WhatsApp Cloud API connect through FlowMattic on your own site, with no separate automation account in the middle and no charge per run.

Phone numbers stay on your site

Respondents' answers and numbers pass from Typeform to WhatsApp through your own WordPress server, not through a third automation account.

Unlimited runs for busy forms

A lead form that collects thousands of responses a month sends every message without a bigger FlowMattic plan. You pay Meta for the messages only.

The message fits the answers

Routers, Filters and Lookup Tables pick the template and the details from what each person told you, instead of one generic message.

Common questions

Can Typeform send a WhatsApp message to the person who filled it in?

Yes. Start a workflow with Typeform New Form Submission and add WhatsApp Cloud API Send Template Message. Map the phone number answer to the recipient and the other answers to the template's variables.

Why use a template message and not a plain text message?

WhatsApp only lets a business send free text inside an open session, which starts when the customer messages you. A new respondent has not done that yet, so the first message has to be a template.

Can I send the respondent an image or a PDF?

Yes, when they already have an open session with your number, for example because your team sent them the form link in WhatsApp. Use Send Image Message or Send Document Message with a public file URL.

Can I message my team instead of the respondent?

Yes. Put your rep's number in the recipient field and use a template written for internal alerts. Add a Filter first so only the responses that need attention are sent.

What if the phone number is missing or badly typed?

Make the phone question required in Typeform and add a Filter that stops the run when the field is empty. Text Formatter can strip spaces and dashes before the number is used.

Did not find your answer? You can browse the help center or ask us directly.

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Reviewed 27 Oct 2026. The example workflows are written with AI from the real triggers and actions of both integrations and checked against them. Typeform integration 1.0, WhatsApp Cloud API integration 1.0.1.