Connect WooCommerce and Pabbly Subscriptions

Some stores sell one-off products in WooCommerce and bill recurring plans in Pabbly Subscriptions. FlowMattic keeps the two in step from your WordPress site: store customers become billing customers, paid orders start subscriptions, refunds cancel them, and billing events can create coupons and customer records back in the store.

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64 triggers 62 actions 7 example workflows 1 ready-made template Unlimited runs

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When this happens in WooCommerce43 triggers

Do this in Pabbly Subscriptions5 actions

1. TriggerNew Customer Created

2. ActionCreate Customer

When WooCommerce fires New Customer Created, FlowMattic runs Create Customer in Pabbly Subscriptions with the data from that event.

You build this in the FlowMattic workflow builder on your own site. See the setup steps

WooCommerce and Pabbly Subscriptions workflows you can build

Each one uses only triggers and actions the two integrations ship today, plus FlowMattic's own tools. Where the library has a ready-made template, import it instead of building from scratch.

Create a Pabbly Subscriptions customer for each new store customer

Every WooCommerce customer profile is copied into Pabbly Subscriptions with name and email, so billing has the customer ready when they choose a plan.

New Customer CreatedCreate Customer

Start a subscription when a plan product is purchased

When a buyer pays for the product that represents a plan, FlowMattic creates the billing customer and then the subscription, so recurring billing starts from the store checkout.

Product PurchasedCreate CustomerCreate Subscription

Cancel the subscription when the order is refunded

A refunded WooCommerce order means the customer should not be billed again. Cancel Subscription stops the plan in Pabbly Subscriptions as part of the refund.

Order Status Set to RefundedCancel Subscription

Keep billing details in step with the store profile

When a customer edits their name, phone or address in WooCommerce, Update Customer Details changes the same fields in Pabbly Subscriptions, so invoices carry current details.

Customer UpdatedUpdate Customer Details

Send a win-back coupon when a cancellation is scheduled

A cancellation at the end of the billing cycle leaves time to act. FlowMattic creates a WooCommerce coupon and limits it to the subscriber's email for a personal offer.

Subscription Cancel ScheduledCreate CouponAdd Email(s) to Coupon

Give new subscribers a store account

Customers who sign up through a Pabbly Subscriptions checkout also get a WooCommerce customer profile, so they can buy add-ons or merchandise without registering again.

Customer CreateCreate a Customer

Record subscription payments as store orders

Each successful Pabbly Subscriptions payment creates a WooCommerce order, so store sales reports include recurring revenue alongside one-off sales.

Successful PaymentsCreate New Order

Set up: store customers to billing

At the end, each new WooCommerce customer is created as a customer in Pabbly Subscriptions with the same name and email.

Connect Pabbly Subscriptions
In FlowMattic, open Connects and add a Pabbly Subscriptions connection for the billing account your plans live in.
Start with New Customer Created
Create a workflow with WooCommerce and the New Customer Created trigger on the site where your store runs.
Register a test customer
Create a test customer account in the store so FlowMattic captures the profile fields.
Create the billing customer
Add a Pabbly Subscriptions step with Create Customer, map the name, email and billing fields, test the step and switch the workflow on.

From WooCommerce	To Pabbly Subscriptions
Billing first name	First name
Billing last name	Last name
Email	Email
Billing phone	Phone
Billing country	Country

Triggers and actions in this pair

A trigger starts a workflow. An action is something FlowMattic does in the app as a step.

Good to know

Create Subscription works for an existing customer, so create or find the customer first. Get Single Customer helps check before you create a second record.
New Customer Created fires when a customer profile is created. If your store allows guest checkout, start from Order Paid or Product Purchased instead.
Pabbly Subscriptions needs a plan to subscribe the customer to. Use a Lookup Table to map each WooCommerce product to its plan.
Refund triggers fire for one-off orders too. Add a Filter on the product so only plan orders cancel a subscription.

WooCommerce

Integration page

Triggers (43)

New Product CreatedWhen a new product is created
Product UpdatedWhen a product is updated
Product DeletedWhen a product is moved to trash
Restore ProductWhen a product is restored from trash
New Order CreatedWhen a new order is created
Order UpdatedWhen an order is updated
Order DeletedWhen an order is moved to trash
Restore OrderWhen an order is restored from trash
New Coupon CreatedWhen a new coupon is created
New Customer CreatedWhen a new customer profile is created
Product Added to CartWhen user adds product in cart
Product Removed from CartWhen a product is removed from cart
Order Status Set to PendingTriggers when an order status is set to pending
Order Status Set to FailedTriggers when an order status is set to failed
Order Status Set to On-holdTriggers when an order status is set to on-hold
Order Status Set to ProcessingTriggers when an order status is set to processing
Order Status Set to CompletedTriggers when an order status is set to completed
Order Status Set to RefundedTriggers when an order status is set to refunded
Order Status Set to CancelledTriggers when an order status is set to cancelled
WooCommerce Subscription CreatedTriggers when a subscription is created after a customer purchases a subscription product or products
WooCommerce Subscription Status UpdatedTriggers immediately after a subscription's status has been changed
Product ViewedTriggers when a product is viewed on frontend
Order Note AddedTriggers when a note is added to an order
Customer Order Count ThresholdTriggers when customer reaches specified completed order count
Customer Total Spend ThresholdTriggers when customer reaches specified spending amount
Product Category PurchasedTriggers when a product from specific category is purchased
Product PurchasedTriggers when a specific product is purchased
Variable Product PurchasedTriggers when a variable product is purchased
Variable Subscription PurchasedTriggers when a variable subscription product is purchased
Order PaidTriggers when an order payment is completed
Product ReviewedTriggers when a product review is submitted
Product RefundedTriggers when a product refund is created
Coupon UpdatedTriggers when a coupon is updated
Coupon DeletedTriggers when a coupon is deleted
Coupon RestoredTriggers when a coupon is restored from trash
Customer UpdatedTriggers when a customer profile is updated
Customer DeletedTriggers when a customer is deleted
Product Goes Out of StockTriggers when a product goes out of stock
Product Back in StockTriggers when a product comes back in stock
Product Low StockTriggers when a product reaches low stock threshold
Product Variation Goes Out of StockTriggers when a product variation goes out of stock
Product Variation Back in StockTriggers when a product variation comes back in stock
New Cart AbandonmentTriggers when a customer abandons their cart without completing checkout

Actions (57)

Create New ProductCreate a new product in WooCommerce
Create Variable ProductCreate a new variable product in WooCommerce
Create Product VariationCreate a new product variation in WooCommerce
Update ProductUpdate existing product in WooCommerce
Create New OrderCreate a new order in WooCommerce
Create CouponCreate a new coupon
Apply CouponApply a coupon to the cart
Add Email(s) to CouponAdd one or more emails to a coupon
Add Product to CartAdd products to the cart
Remove Product from CartRemoves the given product from the cart
Create a CustomerCreate a new customer profile
Get Customer by IDGet a customer's profile by their ID
Get Customer by EmailGet a customer's profile by their email
Get Order by IDGet an order's details by its ID
Get Orders by EmailGet all orders by email
Create AttributeCreate a custom product attribute
Add Attribute TermsAdd terms to the product attribute taxonomy
Add Product AttributesAdd attributes to the existing product
Update Product AttributesUpdate product attributes with new values and remove previous values
Get Product Sales CountGet number of sales for the product by ID
Add Order NoteAdd a note to the order
Get Product by IDGet product details by ID
Get Product by SKUGet product details by SKU
Get Orders of UserList all completed orders of a user by email or ID
Change Order StatusChange the status of an order
Get Customer Total SpentGet total amount spent by a customer
Get Customer Order CountGet total number of orders placed by a customer
Get Customer Last OrderGet the last order placed by a customer
Delete CouponDeletes an existing coupon
Retrieve Sales ReportGet total sales, refunds, net sales, and order count for a selected date range
Retrieve Top Sellers ReportGet list of top selling products with quantity sold
Retrieve Reviews TotalsGet review totals by rating
Retrieve Products TotalsGet product totals by type
Retrieve Customers TotalsGet customer totals report
Retrieve Coupons TotalsGet coupon totals by discount type
Retrieve Orders TotalsGet order totals by status
Retrieve a List of RefundsGet list of refunds for an order
Fetch Coupon DetailsRetrieves coupon details by coupon code or ID
Add/Update Custom FieldsAdds or update custom fields on specific order
Create Product ReviewCreate a new product review
Create Product TagCreate a new product tag
Create Product CategoryCreate a new product category
Delete CustomerDelete a customer account
Delete Product TagDelete a product tag
List All OrdersRetrieve a list of all orders
Retrieve Product by Name/SlugGet product details by product name or slug
Update CouponUpdate an existing coupon
Update CustomerUpdate customer details
Get All CustomersRetrieve a list of all customers
Get All ProductsRetrieve a list of all products
Get Product VariationGet variation details by product and variation ID
List All Order NotesRetrieve all notes for a specific order
Update Product VariationUpdate an existing product variation
Send Abandoned Cart EmailSend a recovery email to customers with abandoned carts
Check Cart StatusCheck if a cart is abandoned, recovered, or active
Update Product PriceManage the regular price or sale price of an existing Product or Variation by SKU or ID
Update Product Stock QuantityManage the stock quantity and stock status of an existing Product or Variation by SKU or ID

Pabbly Subscriptions

Integration page

Triggers (21)

Customer CreateWhen a customer is created
Customer DeleteWhen a customer is deleted
Subscription CreateWhen a subscription is created
Subscription ActivateWhen a subscription is activated
Subscription UpgradeWhen a subscription is upgraded
Subscription RenewWhen a subscription is renewed
Subscription DowngradeWhen a subscription is downgraded
Subscription Cancel ScheduledWhen a subscription is cancellation is scheduled for the end of the current billing cycle
Subscription ExpireWhen a subscription is expired
Subscription DeleteWhen a subscription is deleted
Subscription Trial ExpiredWhen a subscription trial expires
Successful PaymentsWhen a payment is received
Payment FailureWhen there is an error in processing payments at the time of purchase
Payment RefundWhen a customer asks for a refund
Create InvoiceWhen an invoice is created
Pending InvoiceWhen an invoice is in pending state as the recurring subscription fee not received
Dunning InvoiceWhen an invoice is in a dunning state as the subscription fee is overdue
Create CreditWhen a credit is created
Close CreditWhen credit is closed
Commission CreateWhen a commission is created
Affiliate RequestWhen an affiliate request is made

Actions (5)

Create CustomerCreate a new customer
Update Customer DetailsUpdate existing customer details
Get Single CustomerGet a single customer details
Create SubscriptionCreate a subscription for existing customer
Cancel SubscriptionCancel a subscription for existing customer

Why run this pair with FlowMattic

WooCommerce and Pabbly Subscriptions connect through FlowMattic on your own site, with no separate automation account in the middle and no charge per run.

Store and billing agree

Customers, subscriptions and cancellations move between WooCommerce and Pabbly Subscriptions without exports, so support sees the same customer in both.

Both directions on one canvas

Store events update billing and billing events update the store, each built and tested on the FlowMattic canvas in wp-admin.

Runs where your store runs

FlowMattic runs on the same WordPress site as WooCommerce with unlimited runs, so customer data stays on your server and busy months cost the same.

Common questions

How do I connect WooCommerce to Pabbly Subscriptions?

Install FlowMattic on your WooCommerce site, add a Pabbly Subscriptions connection under Connects, then build a workflow with a WooCommerce trigger such as New Customer Created and a Pabbly Subscriptions action such as Create Customer.

Can a WooCommerce order start a Pabbly Subscriptions plan?

Yes. Use Product Purchased or Order Paid as the trigger, Create Customer to make the billing customer, then Create Subscription with the plan mapped from the product, for example through a Lookup Table.

Can failed subscription payments be shown in WooCommerce?

Payment Failure and Dunning Invoice are Pabbly Subscriptions triggers. Start a workflow from either, look the customer up with Get Customer by Email, and send them a reminder with Email (SMTP) or find their latest order with Get Customer Last Order and note the failure with Add Order Note.

Can the customer also go to Mailchimp?

Yes. Add a Mailchimp step, such as adding a member to your audience, after Create Customer, so new store customers reach billing and your list in one workflow.

What happens if a customer is deleted in Pabbly Subscriptions?

Customer Delete is a trigger, so you can start a workflow from it. Many stores post a note to the team rather than deleting the WooCommerce customer, since past orders refer to it.

Did not find your answer? You can browse the help center or ask us directly.

Start automating WooCommerce and Pabbly Subscriptions

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Reviewed 27 Oct 2026. The example workflows are written with AI from the real triggers and actions of both integrations and checked against them. WooCommerce integration 2.2.2, Pabbly Subscriptions integration 1.0.