Formsite is often where surveys, registrations and applications live, and Mailchimp is where those people hear from you next. FlowMattic moves each new result from Formsite into your audience and uses the answers to decide tags and notes, all from a workflow on your own WordPress site.
7 triggers 16 actions 5 example workflows 1 ready-made template Unlimited runs
When this happens in Formsite1 trigger
Do this in Mailchimp16 actions
1. TriggerNew Form Result2. ActionAdd New MemberWhen Formsite fires New Form Result, FlowMattic runs Add New Member in Mailchimp with the data from that event.
You build this in the FlowMattic workflow builder on your own site. See the setup steps
Each one uses only triggers and actions the two integrations ship today, plus FlowMattic's own tools. Where the library has a ready-made template, import it instead of building from scratch.
Ready-made templateRegistration and sign-up results join the audience as they arrive, so your welcome or reminder emails reach people the same day they fill in the form.
New Form ResultAdd New Member
View the template A Router reads the 0 to 10 score from a feedback survey and adds a matching tag, so you can ask happy customers for a review and reach out to unhappy ones separately.
New Form ResultAdd New MemberRouterAdd Member Tag
When the confirmation form for a course or event comes in, the workflow adds the registered tag and takes off the waitlist tag, so reminders go to the right group.
New Form ResultAdd Member TagRemove Member Tag
Applications with several open questions are hard to scan. An AI Agent step writes a short summary and stores it on the member, ready for whoever reviews the list.
New Form ResultAI AgentAdd Member Note
Businesses with several branches ask which one is nearest. A Lookup Table turns that answer into the branch tag your local newsletters already use.
New Form ResultLookup TableAdd Member Tag
You will end with a workflow that adds each new Formsite result to your Mailchimp audience.
Under Connects in FlowMattic, add your Formsite account and your Mailchimp account.
Start the workflow with the Formsite New Form Result trigger, pick the form and submit a test result so FlowMattic has real answers to map.
Add a Mailchimp step with Add New Member, choose the audience and map the email item and name items from the result.
Run the step test, look for the new member in Mailchimp and switch the workflow on.
1. Trigger in Formsite
New Form Result
2. Action in Mailchimp
Add New Member
Fields mapped from the earlier steps (a typical setup)
| From Formsite | To Mailchimp |
|---|---|
| Email item | Email address |
| First name item | First name merge field |
| Last name item | Last name merge field |
A trigger starts a workflow. An action is something FlowMattic does in the app as a step.
Formsite and Mailchimp connect through FlowMattic on your own site, with no separate automation account in the middle and no charge per run.
Router, Lookup Table and AI Agent steps read each survey answer and choose a tag or note, rather than adding everyone to the list the same way.
FlowMattic has no per-task pricing, so a survey with thousands of replies runs on the plan you already have.
The workflow runs on your server, so respondents' answers pass from Formsite to Mailchimp through your own site.
FlowMattic watches a Formsite form for new results. Each result starts a workflow that adds the person to your Mailchimp audience and, if you like, tags them or saves a note based on their answers.
Yes. Put a Router after the trigger with one path per score range, and add a Mailchimp Add Member Tag step on each path with the tag that range should get.
Yes. A removal form can feed the Mailchimp Delete List Member action, which takes the address out of the audience you select.
Mailchimp needs an email address to add a member, so make the email item required on any form you connect to Add New Member.
Did not find your answer? You can browse the help center or ask us directly.
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30-day money-back guarantee Unlimited workflows and runs Self-hosted
Reviewed 27 Oct 2026. The example workflows are written with AI from the real triggers and actions of both integrations and checked against them. Formsite integration 1.0, Mailchimp integration 2.1.0.
