Nutshell holds your pipeline. FlowMattic tells Slack when it moves: a won lead to the sales channel, a new form submission to whoever handles inbound, a new task to the person it belongs to. For sales teams who live in Slack during the day and update Nutshell as they go.
6 triggers14 actions6 example workflows2 ready-made templatesUnlimited runs
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When this happens in Nutshell6 triggers
Do this in Slack14 actions
1. TriggerLead Won
2. ActionSend Channel Message
When Nutshell fires Lead Won, FlowMattic runs Send Channel Message in Slack with the data from that event.
You build this in the FlowMattic workflow builder on your own site. See the setup steps
Nutshell and Slack workflows you can build
Each one uses only triggers and actions the two integrations ship today, plus FlowMattic's own tools. Where the library has a ready-made template, import it instead of building from scratch.
Ready-made template
Celebrate each won Nutshell lead in Slack
The sales channel gets the lead name, value and rep the moment a lead is marked won, so wins are seen by the whole team and not only in the weekly report.
A Branch checks the lead value. Big wins get their own Slack channel and the account team is invited, so onboarding starts with everyone in one place.
Lead Won→Branch→Create Channel→Invite User To Channel
Route Nutshell form submissions to the inbound channel
A Router reads which form was filled in, so demo requests go to sales, partner enquiries to partnerships and support questions to the help channel.
New Form Submission→Router→Send Channel Message
Send each new task to its owner by DM
Find User by Email matches the task's assignee to their Slack account and Send Direct Message passes on the task and its due date, so it does not wait in Nutshell unseen.
New Task→Find User by Email→Send Direct Message
Share logged calls and meetings with sales managers
A Filter keeps only the activity types you choose, such as meetings, and posts them to a private managers' channel for coaching without exposing every note to the team.
New Activity→Filter→Send Private Channel Message
Tell account managers about each new company
New Company posts the company name and owner, so territory owners notice new accounts in their patch and can claim or research them early.
Send Channel MessagePost or Schedule a new message to a specific #channel
Add ReminderAdds a reminder for the user
Create ChannelCreates a new channel
List All ChannelsRetrieve list of all channels
Set Channel TopicSets the topic on a selected channel
Set StatusSets your Slack status to the given text and emoji
Invite User To ChannelInvite an existing User to an existing Channel. You must be a member of the channel to invite someone to it
Find User by EmailFinds a user by matching against their email instead of their username
Find User by IDFinds a user by their ID.
Send Direct MessageSend a direct message to a user or yourself from the Slackbot. Can also schedule a message for later
Send Private Channel MessagePost a new message to a private channel you choose. Can also schedule a message for later
Update ProfileUpdate basic profile fields such as name or title
Find MessageFinds a Slack message using the Slack Search feature
Upload FileUpload file to your slack workplace
Why run this pair with FlowMattic
Nutshell and Slack connect through FlowMattic on your own site, with no separate automation account in the middle and no charge per run.
Wins and work reach people where they talk
Reps hear about tasks and managers see wins in Slack, while Nutshell stays the record of the pipeline.
Deal data stays on your server
Lead values and contact details pass through your own WordPress site on the way to Slack, not through another company's automation account.
Every rep and every lead, one price
Runs are unlimited on every FlowMattic plan, so a growing pipeline never pushes you to a bigger automation bill.
Common questions
How do I post Nutshell wins to Slack?
Create a FlowMattic workflow with the Nutshell Lead Won trigger, then add Slack Send Channel Message with the lead name, value and assignee mapped into the text. Test it with a won lead and switch it on.
Can a rep get a DM for their own tasks?
Yes. Use New Task, then Find User by Email with the assignee's email and Send Direct Message. It needs the same email in Nutshell and Slack.
Can each Nutshell form post to a different channel?
Yes. Start from New Form Submission and add a Router on the form name, with a Slack step and channel on each path.
Can big deals get their own Slack channel?
Yes. Add a Branch on the lead value after Lead Won. On the large-deal path, Create Channel names it after the lead and Invite User To Channel adds the account team.
Can new people added in Nutshell post too?
Yes. Start a second workflow from New Person and post the name, company and owner to a prospecting channel, or filter it so only people from a named source appear.
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Reviewed 27 Oct 2026. The example workflows are written with AI from the real triggers and actions of both integrations and checked against them. Nutshell integration 1.0.0, Slack integration 1.0.