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Connect Attentive and Slack

Shoppers reply to your Attentive texts, click your emails and sometimes unsubscribe. FlowMattic takes those events and posts them to Slack, so customer care answers the replies and marketing watches sign-ups and opt-outs as campaigns go out. The workflows run on your own WordPress site.

11 triggers 14 actions 6 example workflows 2 ready-made templates Unlimited runs

Try a pairing

When this happens in Attentive11 triggers

Do this in Slack14 actions

1. TriggerSMS Inbound Message
2. ActionSend Channel Message

When Attentive fires SMS Inbound Message, FlowMattic runs Send Channel Message in Slack with the data from that event.

You build this in the FlowMattic workflow builder on your own site. See the setup steps

Attentive and Slack workflows you can build

Each one uses only triggers and actions the two integrations ship today, plus FlowMattic's own tools. Where the library has a ready-made template, import it instead of building from scratch.

Attentive app icon Slack app icon Ready-made template

Send shopper SMS replies to customer care

A reply to a marketing text is often a real question about an order or a size. Posting it to the care channel puts it in front of someone who can answer.

SMS Inbound MessageSend Channel Message

View the template
Attentive app icon Slack app icon

Sort SMS replies by intent with an AI Agent

An AI Agent labels each reply as an order question, a complaint or a stop request. A Router sends complaints to a private channel and order questions to care.

SMS Inbound MessageAI AgentRouterSend Private Channel Message

Attentive app icon Slack app icon

Count new SMS subscribers in the marketing channel

A Counter keeps a running number of sign-ups and the post includes it, so the team sees whether a pop-up or a launch is growing the list.

SMS SubscribedCounterSend Channel Message

Attentive app icon Slack app icon

Watch email unsubscribes after a campaign send

A burst of opt-outs straight after a send is a signal to check the message or the frequency. Each unsubscribe posts to marketing with the address it came from.

Email UnsubscribedSend Channel Message

Attentive app icon Slack app icon

Ping the VIP manager when a top customer clicks an SMS link

A Filter passes clicks from subscribers with the VIP attribute you set in Attentive. The VIP manager gets a direct message to follow up personally.

SMS Message Link ClickedFilterFind User by EmailSend Direct Message

Attentive app icon Slack app icon

Log SMS opt-outs for compliance review

Opt-outs go to a private channel only the compliance owner and marketing lead can read, a simple record that stop requests were received.

SMS UnsubscribedSend Private Channel Message

Set up: SMS replies to care

At the end, every text a subscriber sends back to Attentive appears in your customer care channel with their number and message.

  1. Connect Slack

    Under Connects in FlowMattic, add a Slack connection with an account that belongs to the care channel.

  2. Start with SMS Inbound Message

    Create a workflow with the Attentive SMS Inbound Message trigger and follow its instructions to send Attentive events to the workflow.

  3. Capture a reply

    Text your Attentive number from a subscribed phone so FlowMattic captures the reply fields.

  4. Post to care

    Add Send Channel Message, choose the care channel and build the text from the phone number and message body. Test it and switch on.

Import the ready-made template Beginner, about 5 min to set up
Send shopper SMS replies to customer care Template
  1. Attentive app icon 1. Trigger in Attentive SMS Inbound Message
  2. Slack app icon 2. Action in Slack Send Channel Message

    Fields mapped from the earlier steps (a typical setup)

    From AttentiveTo Slack
    PhoneMessage: from
    Message textMessage: reply
    Received atMessage: time
Built on the FlowMattic canvas. Test each step with real data, then switch the workflow on.

Triggers and actions in this pair

A trigger starts a workflow. An action is something FlowMattic does in the app as a step.

Good to know

  • Email Opened and Email Sent fire for every recipient of a campaign, which can be thousands of runs in an hour. Keep Slack for replies, opt-outs and filtered clicks.
  • Subscriber phone numbers and messages are personal data. Post them to a private channel for care staff rather than a channel the whole company reads.
  • Replying in Slack does not text the shopper back. Answer from your Attentive inbox or your support tool.
Attentive app icon

Attentive

Integration page

Triggers (11)

  • Email OpenedTriggers when an email is opened.
  • Email SentTriggers when the email is sent.
  • Email SubscribedTriggers when a user subscribes to email.
  • Email Message Link ClickedTriggers when the link is clicked in email.
  • Email UnsubscribedTriggers when a user opts out of email.
  • SMS SentTriggers when a message is sent.
  • SMS SubscribedTriggers when a user subscribes to SMS.
  • SMS UnsubscribedTriggers when a user opts out of SMS.
  • SMS Inbound MessageTriggers when a user replies to an SMS.
  • SMS Message Link ClickedTriggers when a message link is clicked.
  • Custom Attribute SetTriggers when a user makes a custom attribute change.

Actions (14)

  • Send Channel MessagePost or Schedule a new message to a specific #channel
  • Add ReminderAdds a reminder for the user
  • Create ChannelCreates a new channel
  • List All ChannelsRetrieve list of all channels
  • Set Channel TopicSets the topic on a selected channel
  • Set StatusSets your Slack status to the given text and emoji
  • Invite User To ChannelInvite an existing User to an existing Channel. You must be a member of the channel to invite someone to it
  • Find User by EmailFinds a user by matching against their email instead of their username
  • Find User by IDFinds a user by their ID.
  • Send Direct MessageSend a direct message to a user or yourself from the Slackbot. Can also schedule a message for later
  • Send Private Channel MessagePost a new message to a private channel you choose. Can also schedule a message for later
  • Update ProfileUpdate basic profile fields such as name or title
  • Find MessageFinds a Slack message using the Slack Search feature
  • Upload FileUpload file to your slack workplace

Why run this pair with FlowMattic

Attentive and Slack connect through FlowMattic on your own site, with no separate automation account in the middle and no charge per run.

Replies to campaigns get answered

Texts that come back from a promotion reach the care team in Slack instead of being lost behind the marketing dashboard.

Marketing sees list health early

Sign-ups and opt-outs post as they happen, so a campaign that annoys people is spotted on send day.

Big sends cost the same

FlowMattic runs on your WordPress site with unlimited runs, so a busy holiday weekend of texts adds no per-task fees.

Common questions

How do I get Attentive SMS replies in Slack?

Use the SMS Inbound Message trigger in a FlowMattic workflow and add Send Channel Message. Map the phone and message text into the post, test with a reply from your own phone and switch it on.

Should I post email opens to Slack?

Usually not. Email Opened fires once per open across every campaign, which floods a channel. Post clicks with a Filter for the customers you care about, or count them instead.

Can I see which subscribers changed a custom attribute?

Yes. Custom Attribute Set fires when an attribute changes. Add a Filter for the attribute you track, such as a preferred store, and post the change to the right team channel.

Can different reply types go to different people?

Yes. An AI Agent step can classify each reply, and a Router sends each label to its own channel or person with Send Channel Message or Send Direct Message.

Did not find your answer? You can browse the help center or ask us directly.

Start automating Attentive and Slack

Install FlowMattic, connect both accounts and import a template. Every run stays on your own server.

30-day money-back guarantee Unlimited workflows and runs Self-hosted

Reviewed 27 Oct 2026. The example workflows are written with AI from the real triggers and actions of both integrations and checked against them. Attentive integration 1.0.0, Slack integration 1.0.